Lambrusco Mio
2003




Lambrusco Mio is an event designed and developed - for three years on end - on behalf of the Chamber of Commerce and Consorzio Marchio Storico dei Lambruschi Modenesi, with the aim to promote the image of Lambrusco wine in Italy and abroad, by making it better known by both industry operators and consumers.

The 2003 show, with its tight schedule of meetings, shows, promotions and food and wine tasting sessions, brought to Modena over 12,000 visitors and dozens of Italian and foreign journalists. "Lambrusco Mio" received wide press coverage both in Italy and abroad.

Promoters: Consorzio Marchio Storico dei Lambruschi Modenesi, Camera di Commercio di Modena

Partnership: A.I.S. Associazione Italiana Sommeliers, Consorzio Modena a Tavola,
Sponsors: Enoteca Regionale Emilia Romagna, Banca Popolare dell'Emilia Romagna, Modena Fiere, Alcamoretti, Cufrol, Rational, Noleggiare Oggi, Co Proget - Centergross, Hausbrandt

We involved over 40 farms from the region of Modena.



E-Learning
The new web-based training and consultancy service is activated. This is a virtual classroom where participants can access educational materials, listen to live lectures and "raise their hand" to participate in the topics being covered.

website



Mito group changes its company structure.
The OSA cooperative of Rome is Mito group's majority shareholder. OSA is an important national leader in the health and social assistance sector. With the acquisition of the majority in the Mito group company, it intends to improve its own communication as well as enter a new market.
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